Our Impact

We know that to many United Way is well known, but not well understood. That’s why we want to make sure you know what we do.

United Way unites our community around complex problems. We lead the fight for the health, education, and financial stability of every Wilsonian.

We bring together donors, volunteers, businesses, nonprofits, faith-based, community leaders, government, experts, and those in need. Together we seek out Wilson’s toughest challenges, set sound strategies and goals, and then tackle them at their roots… in a UNITED WAY.

But that still may not answer the question “What do you do?”


We bring together community stakeholders like our donors, volunteers, businesses, nonprofits, faith-based, community leaders, government, experts, and those in need to identify challenges in the areas of Education, Income and Health.


Each challenge is broken down to its root causes, and together United Way and the stakeholders develop research-based comprehensive strategies to make significant and sustainable progress on addressing Wilson's toughest issues.


Once the strategies are set, it's time for action. We invest in or create initiatives designed to move us steadily toward the goals for 2024. We convene coalitions, advocate for public policy, raise awareness and mobilize volunteers.


We create metrics and continuously measure and evaluate the results of these investments, holding every initiative accountable to ensure they are making real progress. The goals for 2024 are not aspirations, they are destinations.

Community Impact

We work across Wilson County to develop and implement strategies that make a difference in our local community. We support programs, services and initiatives that deliver results in the areas of Education, Income, and Health. We provide support to 24 non-profit agencies in Wilson County.

Through generous donations, rigorous campaign strategies, and the work of our volunteers and staff, we are able to provide support to those 24 non-profit agencies, but we are also able to make a direct impact to our community members.

To the right are a few data points that show our impact in Wilson County. We could not do our work without the efforts of our agencies, volunteers and donors. THANK YOU!

Community Collaborations

NC 2-1-1

NC 2-1-1 is an information and referral service provided by United Way of North Carolina. Accessible via an easy-to-remember, three-digit number, families and individuals can call to obtain free and confidential information on health and human services and resources within their community, 24/7 - 365 days a year.

NCCare 360

NCCARE360 is the first statewide network that unites health care and human services organizations with a shared technology that enables a coordinated, community-oriented, person-centered approach for delivering care in North Carolina. NCCARE360 helps providers electronically connect those with identified needs to community resources and allow for feedback and follow up.

AmeriCorps VISTA

AmeriCorps VISTA (Volunteers in Service to America) members bring passion and perseverance where the need is greatest: to organizations that help eradicate poverty. AmeriCorps VISTA members serve as a catalyst for change, living and working right here in our community to meet our most pressing challenges.

United Way Literacy Kits

Host a United Way Literacy Kit project at your workplace. Learning to read is the most important predictor of a child's future success. Yet, many kids miss this important milestone. In the time it takes to have lunch, employees can create United Way Literacy Kit's - a fun, simple solution to engage children and help them learn to read.

Born Learning Trails

Born Learning Trails offer activity stations with interactive games that parents, grandparents and caregivers can play with young children. Each station encourages families to get active and interact with children while building their pre-literacy, gross motor and problem-solving skills.


FamilyWize makes it easy to save money on prescription drugs. Just show your free card to the pharmacist!